The Blog

10 Trustworthy Women Reveal the Beauty Products They Swear By

Ten products recommended by real women

Every beauty magazine promises miracle products. Every social media platform seems to have a new must-have serum, cream, or gadget.

But when we asked ten women from different walks of life to share the beauty products they genuinely love, their answers were refreshingly practical.

No sponsorships. No paid endorsements. No influencer contracts.

Just real women sharing the products they’ve come to trust.

A missionary. A farmer. A substitute teacher. A nurse educator. A magazine editor.

Some recommendations cost less than a lunch out. Others have been family favorites for years. All have earned a place in someone’s daily routine.

Here are ten beauty products that ten trustworthy women swear by.

This post contains affiliate links. If you make a purchase through these links, Pretty may earn a small commission at no additional cost to you.


Ellen, Executive Director of a Nonprofit

E. Burnham Retinol Products

E Burnham retinol, one of Ten Trustworthy Women products

“E. Burnham makes the only retinol products I’ve ever tried that don’t make my face break out. I use their Ultra Skin Care Creme Day Defense as well as their night version and their night eye cream. My mother used them for 40–50 years until she died at age 91, and she looked easily 20 years younger than her age.”

Shop Ellen’s favorite: CLICK HERE


Jackie, Small Business Owner

bareMinerals Strength & Length Serum Infused Mascara

Bare Minerals mascara

“I used to spend a small fortune on eyelash serum until I tried bareMinerals Strength & Length Serum Infused Mascara. This is much less expensive and I like it better, too!”

Shop Jackie’s favorite: CLICK HERE


Nikki, Magazine Editor

Garnier Fructis Sleek & Shine Frizz Tamer

Garnier Frizz Tamer

“I’ve tried countless products to tame my flyaway hairs. Most either weighed my hair down or were too dry, leaving my hair prone to breakage. But Garnier Fructis Sleek & Shine Frizz Tamer smooths my stray hairs without that heavy feeling, smells great (not too overpowering), and best of all, it’s cruelty-free. Total win-win.”

Shop Nikki’s favorite: CLICK HERE


Kailey, Missionary

e.l.f. Bronzing Drops

elf Bronzing Drops

“Super-affordable e.l.f. Bronzing Drops give my face a natural, sun-kissed glow. The drops help even out my skin tone and create that beachy, tan look all year round.”

Shop Kailey’s favorite: CLICK HERE


Julie, Nurse Educator

Sally Hansen Airbrush Legs

Sally Hansen Airbrush Legs, recommended by one of our Ten Trustworthy Women

“I love Sally Hansen Airbrush Legs for covering veins and sunspots. It’s not too expensive, doesn’t transfer to clothing, and stays on until you wash it off.”

Shop Julie’s favorite: CLICK HERE


Lois, Retired Nurse Practitioner

Bliss Drench & Quench Cream-to-Water Hydrator

Bliss moisturizer

“Bliss Drench & Quench Cream-to-Water Hydrator is like nothing I’ve ever used before. It goes on like liquid silk and makes my skin so soft. I use it as my night cream. I just finished my first jar and reordered another!”

Shop Lois’s favorite: CLICK HERE


Gillian, Mother of Two

Face Reality Skincare

Face Reality skincare product
Version 1.0.0

“I use the entire Face Reality line of skincare. I have mild rosacea, and it really helps even my skin tone. Also convenient is that all the products come in travel sizes as well.”

Shop Gillian’s favorite: CLICK HERE


Rita, Occupational Therapist

It’s a 10 Conditioning Kit

It's a 10 gift set

“Because I have my hair straightened and colored, I use all three products in the It’s a 10 Conditioning Kit to keep my hair soft and healthy.”

Shop Rita’s favorite: CLICK HERE


Renee, Farmer

Essence Lash Princess False Lash Effect Mascara

Lash Princess mascara

“Essence Lash Princess False Lash Effect Mascara is incredibly affordable and goes on without clumps. It makes my lashes look longer than other mascaras I’ve tried and comes off easily at night. It doesn’t dry hard—it keeps my lashes soft all day.”

Shop Renee’s favorite: CLICK HERE


Dianna, Substitute Teacher

Aloe Vera and Olive Oil

aloe vera plants
olive oil drops

“I use aloe and olive oil as my go-to beauty products. I actually keep aloe plants and use fresh.”

Shop Dianna’s favorites: CLICK HERE AND HERE


Final Thoughts

Beauty is personal.

What works beautifully for one woman may not work for another, but there’s something refreshing about recommendations from people who have no reason to exaggerate and nothing to sell.

These ten women reminded us that sometimes the best beauty discoveries aren’t the newest or trendiest products—they’re the ones that quietly earn our trust over time.

Do you have a beauty product you buy again and again? We’d love to hear about it in the comments.

Leave a Reply

Your email address will not be published. Required fields are marked *